Investing in training is one thing—making it stick is another. Training is a large investment of time and resources for many organizations, yet people often struggle to retain and apply what they’ve learned. These training programs often fall flat, not because the content is bad, but because the approach doesn’t set people up for success.
Here are three ways to make learning more engaging, effective, and long-lasting.
Beat the Forgetting Curve with Reinforcement
Ever sat through a training session only to forget most of it a few days later? You’re not alone. Psychologists call this the Forgetting Curve, and it shows that we forget up to 70% of new information within 24 hours—unless it’s reinforced.
The Fix: Use microlearning—short, targeted training sessions spread out over time—to boost retention. Add follow-up resources, quizzes, or short recap videos to your training to keep the knowledge fresh.
Make Training Engaging with Active Learning
People learn best when they actively engage with content rather than passively absorb information. Traditional lectures and slide decks often lead to disengagement and poor retention.
The Fix: Incorporate interactive video, hands-on exercises, or real-world problem-solving scenarios to encourage participation. When people can apply what they learn in practical ways, the information is more likely to stick.
Use Storytelling to Make Training Memorable
Facts and figures are important, but stories are what stick. People remember narratives far better than bullet points, so framing training content through real-world examples, case studies, or animated storytelling makes it far more impactful.
The Fix: Use video-based storytelling to turn dry topics into engaging, relatable lessons. Our latest Storytime video is a great example—check it out!
When training is reinforced, interactive, and story-driven, people don’t just learn—they remember, apply, and grow.
Need a more customized approach for your learning videos, reach out!