About Keyring Media
Strategic video that puts your audience first.
Not every message needs a video. But when it does, it should be clear, purposeful, and useful to the people it’s for.
Our job is to help you tell it clearly, creatively, and with purpose.
What Drives Us
We started Keyring Media in 2008 to help organizations communicate clearly and effectively, especially when the message really matters. Our goal has always been to make video feel less overwhelming and more impactful for the people who need it.
- To help purpose-driven teams communicate clearly
- To make videos that engage people, educate them, and encourage them to act
- To make video feel less overwhelming and more effective
We don’t just make videos. We work with you to figure out what kind of video you need, why you need it, and how to make it land with your audience.
We take the time to understand your goals. We translate complex ideas. We work efficiently, collaboratively, and respectfully.
What Matters to Us
- Clarity: We help you craft the right message and visuals to reach your audience, create impact, and achieve your goals.
- Guidance: We help clients find the right path—from messaging to format—so their video has focus, purpose, and impact.
- Integrity: We’re honest about what works and what doesn’t. We won’t sell you a video you don’t need.
- Collaboration: Our clients are part of the process. We listen, adapt, and co-create.
- Inclusion: We’re a certified diverse supplier and proud to work with inclusive teams.
How We Help
Our clients are often in-house teams without a lot of video experience. That’s okay. We walk you through the process, help shape your message, and make the technical side easy.
Whether you’re explaining an idea, introducing a program, showcasing impact, or connecting with your audience in a meaningful way—we’ll help you find the right video approach to meet your goals.
Who We Work With
HR or Internal Comms
Looking to better connect with your people…
Marketing or Communications
trying to explain, promote, or humanize your work…
Nonprofits or Associations
Striving to engage your members or supporters…
Government or Agencies
sharing information with the public or across departments…
Want to Work With Us?
Let’s explore what kind of video can help you move your mission forward.
FAQs
I know I need a video… but where do I even start?
Start with your goals. We’ll help figure out what kind of video makes the most sense and guide you through the process—from script to final product.
We’ve got a complex topic—how do we make sure people understand it?
That’s our thing. Whether it’s health data, research, or a complicated process or policy, we work with your experts to turn jargon into clear, engaging content that lands with your audience.
How long does a typical project take and what’s the budget range?
Timelines range from 2 to 12 weeks depending on scope. We tailor each project to your timeline and budget—from quick social clips to multi-video series.
Can you accommodate bilingual or accessible content?
Absolutely. We produce bilingual videos, add captions, translations, and ensure accessibility compliance.
How do testimonial or case-study videos help nonprofits and associations?
They bring authenticity and emotion to your story. A well-told testimonial can connect with new audiences, build trust, and highlight real-world impact.
How do you help thought leadership videos stand out?
We help coach the speakers, shape their insights into digestible narratives, and present them in a visually engaging and credible way—not as sales pitches, but as real value.
How do you make thought leadership content not feel like a sales pitch?
We focus on value first—your team’s insights, not a script. Then we shape that into short videos people actually want to watch (and share).
Do you do training and onboarding videos too?
Yes—we love those. Whether it’s a quick welcome clip or a full training series, we make sure the content is clear, consistent, and human.
What’s involved in the training video process?
We align on goals, script collaboratively, produce in your preferred style (live-action or animated), and deliver content that’s engaging, clear, and easy to use.
What video format is best for complex projects like scientific or health organizations?
Animated explainer videos or a blend of live-action and animation work well. They help break down complicated ideas, like those in public health or research, into content that resonates with everyday audiences.
How do you simplify technical or institutional jargon for general audiences?
We work closely with your experts to translate complex ideas into plain-language storytelling—without losing nuance or accuracy.
What types of organizations has Keyring Media worked with before?
Nonprofits, associations, HR teams, government departments, research groups, and more. See our Case Studies to learn how we’ve helped organizations like yours.
Can you show us some examples?
Absolutely. Our Lookbooks are packed with real client work—from onboarding to advocacy campaigns. Let us know what you’re curious about and we’ll send you something relevant. You can also view our portfolio here.