We’re Nerds for Safety

You invest in safety training.
But the real question is: does it change what people do on the job?

At Keyring Media, we design video and animation that goes beyond compliance.

Our focus is simple—help people understand, remember, and apply what matters when it counts.

See how organizations are turning complex safety content into clear, practical video
that improves awareness, decision-making, and behaviour in the field.
These examples highlight just a few of the ways we support safety training across industries.

Incident Awareness

The Challenge
Incidents were being reported, but not always understood.
Training covered the “what,” but didn’t always connect to decision-making in the field.

The Approach
We created scenario-based training that reconstructs real incidents using 3D animation and storytelling.
Instead of focusing on blame, the content highlights key decisions, risk factors, and consequences.

The Result

  • Stronger awareness of how incidents unfold
  • Improved critical thinking on site
  • Training that sparks discussion, not just completion

Mental Health &
Psychological Safety

The Challenge
Mental health conversations were often abstract or difficult to relate to in a field-based environment.

The Approach
We developed a video series grounded in real scenarios and peer-driven storytelling.
The focus was on recognition, conversation, and practical ways to respond.

The Result

  • Increased engagement with the topic
  • More open, relatable conversations
  • Training that feels relevant, not theoretical

Site Safety

The Challenge
Complex processes and high-risk environments made it difficult to clearly communicate safe practices, especially for new and external workers.

The Approach
We combined live-action footage with animation to show both real environments and invisible risks.
Content was designed to be clear, visual, and easy to follow across roles and experience levels.

The Result

  • Clearer understanding of site-specific risks
  • More consistent onboarding and contractor training
  • Reduced ambiguity in procedures and expectations

Why it works

Most training focuses on delivering information.
We focus on what happens after.

Our work is built on:

  • Real-world scenarios and decisions
  • Instructional design that supports retention and application
  • Clear, visual storytelling that simplifies complexity

Because if people can’t see how it applies, they won’t use it.

Make your safety training work where it matters most.

Let’s talk about how we can support your team.

A Few of Our Clients:

Aecon
Nature Conservancy of Canada
Toyota
Chemtrade
Pipeline Contractors Association
Ontario Trillium Foundation
Metrolinx
HRPA
Dynacare
Can Path